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January 3, 2022

Money isn’t everything: Why a meaningful mission is key for startup success, with Austen Allred
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Money is important for startups and in venture capital, but having a lot of it doesn't make a company successful.

What is actually in short supply is great people, those who can execute on ideas.

To find and retain the best people requires not only paying them well, but ensuring that they are working on something that is impactful or meaningful to them.

Read the video transcript: bigthink.com/videos/entrepreneur-success


About Austen Allred:
Austen Allred is the Co-Founder and CEO of Lambda School. A native of Springville, Utah, Austen’s start-up journey began in 2017 with him living in his two-door Civic while participating in Y Combinator, a San Francisco-based seed accelerator. This experience became the foundation of Lambda School’s rapid growth.Before founding Lambda School, Austen was the co-founder of media platform GrassWire. He co-authored the growth hacking textbook Secret Sauce, which became a best-seller and provided him the personal seed money to build Lambda. Austen’s disruptive ideas on the future of education, the labor market disconnect, and the opportunity of providing opportunity at-scale have been featured in: The Harvard Business Review, The Economist, WIRED, Fast Company, TechCrunch, The New York Times, among others. Austen is fluent in Russian and currently lives in the San Francisco Bay Area with his wife and two kids.


Read more of the stories on entrepreneur success:
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​’Zuckerbergism’: Why the young founder myth is a trap for entrepreneurs
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