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image  1 Business Insider - Nate White had been posting on TikTok for a month when he saw the viral stank wa
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September 23, 2022

Nate White had been posting on TikTok for a month when he saw the viral "stank walk challenge" his friend Crayzrah created in April 2020.White thought it was hilarious, put his own spin on it by using props and recruiting his mother Lois Jennings to do it with him, and posted his own video on May 13, 2020. The next morning, he woke up to thousands of views — the TikTok had gone viral."Every time I refreshed my phone, there were a thousand new followers," the 29-year-old told Insider. "I decided to build on that momentum and give the people what they want."He started making money from social media later that month when brands reached out to collaborate.Here's how he's negotiated with brands to earn six figures this year.Read full story at the link in our bio.(Credit: Nate White)
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